Outgrowing GoHighLevel?
Move off GHL’s $297–$497 plans onto a platform with AI built in and room for custom functionality.
For GoHighLevel agency owners, new and growing
Build your agency.
We’ll build the tools.
Thinking about starting a GoHighLevel agency, or want more from the one you have? E² gives you your own CRM, under your brand, to manage your clients’ leads, bookings and follow-ups, with AI you can connect to their daily work. You run your agency and your client accounts. We host the platform and build the custom tools your clients need.
A ONE-TIME Fee of $1,497 for setup. Then $100/month.
Custom builds and usage charged separately.
Operated by Metolius AI · Custom builds by Elizabeth Alexandra Labs, featured among Upwork’s Top 3 AI Automation Specialists
The E² dashboard · ChatGPT and Anthropic integrated · sample data
01 YOUR BRAND & DOMAIN02 YOUR CLIENT ACCOUNTS03 BUILT-IN AUTOMATION04 CUSTOM DEVELOPMENT
Launching a new agency?
Start your white-label CRM agency on a platform you can customize for every client.
Already run an agency?
Add a white-label CRM to the services you already sell, under your own brand.
01 / THE AGENCY FOUNDATION
Give your clients something worth paying for every month.
Start with the tools already included. Hire us to build the extras. Package it for your clients and set your own prices.
See the agency offer ↗In a typical GHL setup, your team still answers the new leads, writes the follow-ups and chases the bookings by hand. In E², AI does that work inside each client’s workflows, so your clients get faster replies and you spend your time growing the agency.
Tell us what your client needs. We quote it. We build it. You run your agency and your client relationships. We handle the platform and the custom development.
You bring the clients and ideas.
We handle the platform and the builds.
A platform with your name.
Your branding and domain, with client workspaces and access scoped to the people who need them.
Room to grow.
Add your own client accounts, with room for 100+ in your monthly plan. Set your own offer and prices.
The everyday essentials.
Contacts, pipelines, tasks, booking, forms and workflows bring daily customer work into one place.
02 / WHAT'S INSIDE THE PLATFORM
Everything you need to run your clients.
In one CRM.
Contacts, pipelines, calendars, forms, workflows and AI, all under your brand, with a sub-account for every client.
One dashboard, every record.
Contacts, pipelines, opportunities, tasks, scheduling and forms, all in the same place your team already works.
Workflows that run themselves.
76 available triggers route leads, book appointments and keep follow-ups moving automatically.
AI in every workflow.
Connect your own OpenAI or Anthropic key and build AI steps directly into a client’s workflow, tuned to each client’s business.
Every dashboard still shows a live pipeline view — opportunity status, deal value, conversion rate and funnel, at a glance. Connected communications (email and SMS) run through providers you connect yourself; usage is billed at cost, not marked up by us. Managed hosting, backups and platform updates are included within the agreed service scope.
03 / E² VS GOHIGHLEVEL
Lower monthly cost.
Custom builds when you need them.
GHL is a strong all-in-one platform, and you configure what it ships. E² gives you the CRM essentials with AI built in, plus a build partner who adds what your clients need next.
| E² AGENCY | GOHIGHLEVEL | |
|---|---|---|
| Monthly cost | $100/month for normal usage | $297/month Unlimited, $497/month SaaS Pro |
| To get started | A ONE-TIME Fee of $1,497 for setup. Then $100/month. | No setup fee; you set up and configure it yourself |
| AI | Built in. Connect your own ChatGPT or Anthropic key and put AI steps inside each client’s workflows | GHL’s own AI tools, sold as paid add-ons on top of your plan |
| Custom functionality | Open to custom builds. New features, portals, estimators and n8n integrations built into your platform, scoped and quoted | Configure what GHL ships, plus marketplace apps; changes to the core platform are GHL’s call |
| Client sub-accounts | Room for 100+, no per-account fee | Unlimited on the $297 plan |
| Who you work with | The engineer who builds your system | GHL’s support team and the GHL community |
| Self-service SaaS signup | Not yet: you add client accounts from your dashboard | Included on SaaS Pro |
GHL pricing from gohighlevel.com/pricing, checked October 5, 2026. E² is a separately operated service; features and billing differ.
04 / BUILT FOR AI
Have AI run
your agency.
E² was built for AI integration from the start. Connect ChatGPT, Claude or other AI agents to run your clients’ leads, bookings and follow-ups.
Your AI accountWe set up your AI during onboarding and show you how to use it across your client work.
AI inside every workflowAI works at the center of your CRM. It helps you manage your agency, handles client conversations, and spots issues or custom builds your clients may need, so your agents are always upselling.
Set up for each clientEach of your clients can set up their own AI to help run their business and solve many tech-support questions.
Websites & client experiences
Lead-generating pages, customer portals, estimators and purpose-built applications connected to your CRM.
Automation & integrations
n8n workflows, connected calendars, communications providers and the services your clients already use.
Moving from GoHighLevel
Bring contacts, opportunities and conversation history over by CSV, one sub-account at a time. We scope the migration plan with you first.
Your niche, configured
Tailored intake, pipeline stages and follow-up processes for your clients’ industry, or your next market.
05 / THE AGENCY ECONOMICS
Start your agency with a ONE-TIME Fee
Considering a GoHighLevel white-label business? Compare the base cost, then talk through the workflows your offer actually needs.
E² Agency / hosted platform
$1,497 one-time then $100 /month
A ONE-TIME Fee of $1,497 for setup. Then $100/month for hosting & platform maintenance, normal usage · USD
- Your branded CRM environment
- Room for 100+ client sub-accounts
- AI built in: connect your ChatGPT or Anthropic key
- Standard hosting within plan allowance
- Platform maintenance within service scope
- Optional custom development partner
A ONE-TIME Fee of $1,497 today for setup. Then $100/month, starting next month, until you cancel. All payments are non-refundable.
Questions first? Talk to us.
Communications, usage, excess capacity, custom builds and optional client onboarding are additional. Hosted access; core source ownership is not transferred.
What does the base platform cost?
What you pay in a year: E² versus GHL Unlimited, the GHL plan with white-labeling and client sub-accounts.
$967lower cost in year 1
Year 1 is the ONE-TIME Fee of $1,497 for setup, then $100/month from month 2. After that, E² is $1,200 a year. GHL Unlimited is $297/month, or $3,564 a year.
GHL’s $497/month SaaS Pro tier adds automated self-service signup (a customer buys a plan and their sub-account is created automatically), usage markup instead of at-cost billing, and advanced API/reporting — E² doesn’t yet match the automated self-service signup piece, so we compare against Unlimited rather than claim parity there. E² is a separately operated service; functionality and billing automation differ.
Comparison excludes usage, custom work, taxes and GHL implementation costs. Annual GHL discounts are available. Prices checked October 5, 2026. View GHL pricing ↗
06 / BEFORE YOU BUILD
A few things
worth knowing.
A clear starting point. A build plan that fits your business.
What does the $1,497 cover?
It’s a ONE-TIME Fee for your platform setup, your branding and your domain. Then $100/month for normal usage, with room for 100+ client sub-accounts. Communications usage, custom builds and client onboarding are quoted separately.
Can I sell the CRM under my own brand?
Yes. The agency offer provides a branded environment and client sub-accounts. You define your customer packages and prices. We agree your provisioning, payment and support process during setup; independent reseller tiers or special billing flows need an explicit scope.
How do you keep client information separate?
Client workspaces use account-scoped access, so one client’s contacts, pipelines and conversations are never visible to another. Any custom reporting or integration work we build for you respects those same boundaries.
Can you move my agency from GoHighLevel?
We can assess your records, integrations and automations, then quote a migration plan. Some features and workflows may need rebuilding. We agree and test the required behavior before planning the switch.
Who owns the software and customer data?
You buy setup and hosted platform access, not ownership of the core source code. Your agreement documents data rights, export arrangements and the scope of any custom development.
Do you run our campaigns and customer support?
You operate your agency and its customer relationships. We provide the agreed platform support and can build the workflows that help your team. Training, client onboarding and custom integration work are quoted separately.
Your next chapter / E² AgencyBring the business idea.
Let’s connect the system.
Tell us your niche, what you want to offer, and what should happen automatically. We’ll map the CRM foundation and the custom work that gets you there.